7ab77 Privacy Policy
7ab77 is committed to protecting the privacy and personal data of every player on our platform. This Privacy Policy explains what data we collect, why we collect it, how it is used, and the rights you hold over your own information.
Privacy at a Glance
These six principles summarise how 7ab77 approaches data privacy. The full policy text below provides complete detail on each area.
Minimal Data Collection
7ab77 collects only the personal data that is strictly necessary to operate your account, process payments, verify your identity, and comply with applicable legal obligations. We do not collect data for its own sake.
Secure Storage
All personal data held by 7ab77 is stored on secured servers protected by TLS encryption, access controls, and regular independent security assessments. Your data is never held on unencrypted or publicly accessible systems.
No Unauthorised Sharing
7ab77 does not sell, rent, or trade your personal data to third parties for marketing purposes. Data is shared only with trusted service providers who support platform operations, and only to the extent necessary.
Transparent Use
We are clear about why each category of data is collected and how it is used. This policy provides a complete account of 7ab77's data practices. If you have questions at any point, our support team is available 24/7.
Defined Retention Periods
Personal data is retained only for as long as is necessary for the purposes for which it was collected, or as required by applicable law. Retention periods for each data category are set out in full in this policy.
Your Rights Respected
Every 7ab77 player has rights over their personal data — including the right to access, correct, and in certain circumstances request deletion of the data we hold. Exercising these rights is straightforward via our support team.
Your Data Rights
As a 7ab77 player, you hold the following rights over your personal data. To exercise any of these rights, contact the support team at [email protected] or via live chat. 7ab77 will respond within 30 days of receiving a verified request.
Right of Access
You may request a copy of all personal data 7ab77 holds about you, along with information on how it is being used.
Right to Rectification
If any personal data we hold about you is inaccurate or incomplete, you may request that we correct or update it promptly.
Right to Erasure
In certain circumstances you may request deletion of your personal data, subject to our legal retention obligations and responsible gaming commitments.
Right to Restrict Processing
You may request that we limit how we use your data while a dispute or accuracy query is being resolved.
Right to Data Portability
Where technically feasible, you may request your personal data in a structured, commonly used, machine-readable format for transfer to another controller.
Right to Object
You may object at any time to the processing of your personal data for direct marketing purposes. We will act on such requests without delay.
Table of Contents
- Introduction and Scope
- Data Controller
- Data We Collect
- How We Collect Your Data
- Legal Basis for Processing
- How We Use Your Data
- Cookies and Tracking Technologies
- Data Sharing and Disclosure
- International Data Transfers
- Data Retention
- Data Security
- Children and Minors
- Marketing Communications
- Exercising Your Rights
- Changes to This Policy
- Contact Us
1 Introduction and Scope
This Privacy Policy ("Policy") describes how 7ab77 ("the Company", "we", "us", "our") collects, uses, stores, shares, and protects personal data relating to individuals ("you", "your") who access or use the 7ab77 platform, including the website at 7ab77.io and any associated mobile-optimised services (collectively, "the Platform").
This Policy applies to all personal data processed in connection with your registration, use of betting and gaming products, deposit and withdrawal transactions, customer support interactions, and any marketing communications you have opted into. It applies regardless of the device or channel through which you access the Platform.
By registering an account on the 7ab77 Platform, you acknowledge that you have read this Policy and that you consent to the collection and processing of your personal data as described herein. If you do not agree with any part of this Policy, you should not create an account or use the Platform.
This Policy should be read in conjunction with the Terms & Conditions and the Responsible Gaming Policy, both of which are published on the Platform and form part of the agreement between you and 7ab77.
2 Data Controller
7ab77 is the data controller responsible for the personal data collected through the Platform. As data controller, 7ab77 determines the purposes for which and the means by which personal data is processed. If you have any questions about how your data is handled, you may contact our Data Protection team using the details in Section 16 of this Policy.
3 Data We Collect
7ab77 collects the following categories of personal data:
| Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, nationality, gender | Registration & KYC verification |
| Contact Data | Email address, mobile number, residential address in Bangladesh | Registration & account updates |
| Verification Documents | National ID card, passport, utility bills, selfie photos | KYC verification before withdrawal |
| Financial Data | bKash/Nagad/Rocket/Upay account references, transaction history, deposit and withdrawal records | Deposit, withdrawal, and payment processing |
| Account Data | Username, account ID, login history, balance history, bonus usage | Ongoing platform use |
| Transactional Data | Betting history, game session records, wager amounts, outcomes | Ongoing platform use |
| Technical Data | IP address, device type, browser type, operating system, session duration | Automated collection on every visit |
| Usage Data | Pages visited, features used, click paths, time on site | Automated collection on every visit |
| Communications Data | Live chat transcripts, support emails, feedback submissions | Customer support interactions |
| Marketing Preferences | Opt-in/opt-out status, preferred communication channel | Registration and account settings |
7ab77 does not collect or store full payment card numbers. Payment transactions via Visa or Mastercard are processed through PCI-DSS compliant payment gateways. bKash, Nagad, Rocket, and Upay transactions are processed via their respective secure APIs and only a masked reference is retained by 7ab77.
4 How We Collect Your Data
7ab77 collects personal data through the following means:
- Direct collection: Information you provide when completing the registration form, submitting KYC documents, making deposits or withdrawal requests, contacting support, or updating your account profile.
- Automated collection: Technical and usage data collected automatically when you visit or interact with the Platform, including via cookies, web beacons, log files, and analytics tools. See Section 7 for full details on cookies.
- Payment processors: Transaction confirmation data received from bKash, Nagad, Rocket, Upay, Visa, and Mastercard processing partners when you make a deposit or request a withdrawal.
- Identity verification partners: Where 7ab77 uses a third-party KYC verification service to cross-check your identity documents against authoritative data sources, that service may return a verification result that is stored against your account.
- Fraud and risk tools: Data from fraud-detection and responsible gaming tools that monitor account activity for signs of problem gambling, bonus abuse, or suspicious transactions.
5 Legal Basis for Processing
7ab77 processes your personal data on the following legal bases:
- Contractual necessity: Processing that is necessary to fulfil the contract between you and 7ab77, including operating your account, processing bets, handling deposits and withdrawals, and providing customer support.
- Legal obligation: Processing required to comply with applicable laws and regulatory requirements, including anti-money laundering (AML) checks, Know Your Customer (KYC) verification, age verification, and fraud prevention obligations.
- Legitimate interests: Processing carried out for 7ab77's legitimate business interests, including platform security, fraud prevention, improving the quality of our services, and responsible gaming monitoring — where those interests are not overridden by your data protection rights.
- Consent: Processing for direct marketing communications, where you have provided explicit opt-in consent. You may withdraw consent at any time by contacting support or updating your account preferences.
6 How We Use Your Data
7ab77 uses the personal data it collects for the following purposes:
- To create, operate, and maintain your 7ab77 account.
- To verify your identity and age (21+) in accordance with our KYC requirements.
- To process deposits, bets, game outcomes, and withdrawal payments via bKash, Nagad, Rocket, Upay, Visa, and Mastercard.
- To administer bonuses, free bets, and promotional offers.
- To provide customer support and respond to queries, complaints, and disputes.
- To detect, investigate, and prevent fraud, money laundering, collusion, multi-accounting, and other prohibited activities.
- To monitor gaming behaviour in support of responsible gaming obligations and to apply account restrictions where warranted.
- To enforce the 7ab77 Terms and Conditions and comply with applicable legal obligations.
- To send transactional communications (account confirmations, deposit receipts, withdrawal updates, security alerts).
- To send marketing communications where you have opted in to receive them.
- To analyse platform usage and improve the products, features, and user experience offered on the Platform.
- To maintain audit records as required by applicable law and internal compliance policies.
7 Cookies and Tracking Technologies
The 7ab77 Platform uses cookies and similar tracking technologies to enhance your experience, maintain your session, and collect analytical data. The following types of cookies may be used:
- Strictly necessary cookies: Required for the Platform to function, including session management, login authentication, and security tokens. These cannot be disabled without impairing core functionality.
- Functional cookies: Store your preferences such as language settings, display preferences, and remembered login identifiers to improve your experience across sessions.
- Analytical cookies: Used to collect anonymised or pseudonymised data on how Players use the Platform, which pages are visited most frequently, and where users drop off. This data is used to improve the Platform's design and content.
- Fraud and security cookies: Help identify unusual or suspicious patterns of behaviour and protect the integrity of the Platform and its players.
Most browsers allow you to control cookies through their settings. Disabling strictly necessary cookies will affect your ability to use the Platform. Disabling other cookie types will not prevent access but may reduce the quality of your experience. For further information on managing cookies, refer to your browser's help documentation.
8 Data Sharing and Disclosure
7ab77 does not sell, rent, or trade your personal data. We may share your data with the following categories of recipient, strictly on a need-to-know basis:
- Payment processors: bKash, Nagad, Rocket, Upay, Visa, and Mastercard processing partners, to the extent necessary to complete your transactions.
- Identity verification providers: Third-party KYC and age-verification services used to confirm your identity and age before your first withdrawal.
- Fraud prevention and AML services: Specialist providers who assist 7ab77 in detecting and preventing fraud, money laundering, and other financial crime.
- Responsible gaming partners: Where 7ab77 participates in shared exclusion registries or refers players to external support organisations, limited data may be exchanged to give effect to a self-exclusion request.
- IT and infrastructure providers: Cloud hosting, database, and security service providers who process data on behalf of 7ab77 under strict confidentiality and data processing agreements.
- Legal and regulatory authorities: Where required by applicable law, court order, or a lawful request from a government body, 7ab77 may be required to disclose personal data. 7ab77 will notify you of such a requirement where legally permitted to do so.
- Business transfers: In the event of a merger, acquisition, or sale of the Platform or its assets, personal data may be transferred to the acquiring entity, subject to equivalent privacy protections.
7ab77 will never share your personal data with third-party advertisers, data brokers, or unaffiliated marketing companies. Any marketing communications sent by 7ab77 are based solely on data we hold directly and your explicit consent.
9 International Data Transfers
The 7ab77 Platform is operated for the benefit of players in Bangladesh and data is primarily processed and stored within data centres serving the South and Southeast Asia region. Where it becomes necessary to transfer personal data to service providers located outside Bangladesh, 7ab77 will ensure that appropriate safeguards are in place to protect your data to a standard equivalent to that described in this Policy, including through contractual data processing agreements incorporating standard data protection clauses.
10 Data Retention
7ab77 retains personal data for the periods set out below, after which data is securely deleted or anonymised:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account and Identity Data | 5 years after account closure | AML and KYC legal obligations |
| Financial and Transaction Data | 5 years after the transaction date | Financial record-keeping obligations |
| Betting and Game Session Data | 3 years after the session date | Dispute resolution and fair play auditing |
| KYC Verification Documents | 5 years after account closure | Regulatory and legal compliance |
| Communications and Support Records | 2 years after the interaction | Complaint handling and quality assurance |
| Marketing Preferences | Until opt-out or account closure | Consent management |
| Technical and Usage Logs | 12 months from collection | Security monitoring and fraud prevention |
Where retention beyond these periods is required by applicable law or ongoing legal proceedings, 7ab77 will retain data for the minimum additional period necessary and will inform you where legally permitted to do so.
11 Data Security
7ab77 implements a range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include:
- TLS/SSL encryption for all data transmitted between your device and the Platform.
- Encryption at rest for all databases containing personal and financial data.
- Role-based access controls ensuring that only authorised personnel can access personal data, and only to the extent required for their role.
- Multi-factor authentication for all administrative access to production systems.
- Regular penetration testing and vulnerability assessments carried out by independent security specialists.
- Incident response procedures enabling rapid detection and containment of any data security breach.
While 7ab77 takes all reasonable precautions, no online platform can guarantee absolute security. You are responsible for keeping your own account credentials confidential and for logging out of the Platform when using shared devices. If you suspect your account has been compromised, contact support immediately.
12 Children and Minors
The 7ab77 Platform is strictly prohibited to persons under the age of 21. We do not knowingly collect personal data from individuals under 21. If 7ab77 becomes aware that an account has been registered by a person under 21, the account will be closed immediately, all funds will be handled in accordance with our Terms and Conditions, and any personal data collected will be securely deleted.
If you are a parent or guardian and believe that a person under 21 in your care has registered an account on the 7ab77 Platform, please contact us immediately at [email protected]. We will investigate and act without delay.
13 Marketing Communications
7ab77 may send you marketing communications about promotions, bonuses, new games, and platform updates, but only where you have given explicit opt-in consent at registration or through your account settings. We will not send unsolicited marketing communications.
You may withdraw your consent to receive marketing communications at any time by:
- Updating your communication preferences in your Account settings.
- Clicking the unsubscribe link included in any marketing email.
- Contacting the 7ab77 support team via live chat or at [email protected].
Withdrawal of consent for marketing communications does not affect your receipt of transactional and operational messages (such as deposit confirmations, withdrawal updates, security alerts, and policy change notifications), which are sent on the basis of contractual necessity rather than consent.
14 Exercising Your Rights
To exercise any of the data rights described in this Policy — including access, rectification, erasure, restriction of processing, data portability, or objection to processing — please submit your request to the 7ab77 Data Protection team using the contact details in Section 16.
To protect your data, 7ab77 will verify your identity before actioning any data rights request. You may be asked to confirm details associated with your account or to provide a copy of a valid identity document. 7ab77 will respond to all verified requests within 30 days. Where a request is complex or involves a large volume of data, this period may be extended by a further 30 days, and you will be informed of the extension and the reasons for it.
Exercising your data rights is free of charge. 7ab77 reserves the right to charge a reasonable administrative fee for requests that are manifestly unfounded, excessive, or repetitive in nature.
15 Changes to This Policy
7ab77 reserves the right to update this Privacy Policy at any time to reflect changes in our data practices, applicable law, or the services we offer. When material changes are made, we will notify registered players by email to the address on file and by posting a prominent notice on the Platform. The revised Policy will take effect on the date specified in the notice.
Your continued use of the Platform following the effective date of any revised Policy constitutes your acceptance of the updated terms. We encourage you to review this Policy periodically to stay informed about how 7ab77 protects your data.
16 Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way in which 7ab77 handles your personal data, please contact our Data Protection team using the following details:
- Email: [email protected]
- Live Chat: Available 24/7 via the 7ab77 Platform
- Response Time: Average 2–5 minutes via live chat; within 24 hours by email
- Support Hours: 24 hours a day, 7 days a week, Bangladesh Standard Time (UTC+6)
For responsible gaming queries — including self-exclusion requests, deposit limit adjustments, or cooling-off periods — please visit our dedicated Responsible Gaming page or contact support directly. All responsible gaming requests are treated with absolute priority and confidentiality.
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